News Details

CompUSA Pioneers Next Generation of Retail

January 26, 2009

Company Offers Smart Shopping Strategies During Tough Economic Times

Company Release - 1/26/2009 8:00 AM ET

MIAMI--(BUSINESS WIRE)-- In light of recent big box electronics store closings, CompUSA (NYSE:SYX) is one retailer forging ahead with a brand new retail concept providing more information inside stores than any other retailer, and offering up smart shopping tips and tactics on how to make the best and most educated decisions when faced with closeout and liquidation deals and promotions.

After recently launching Retail 2.0 in December at their Dadeland Miami concept store -- infusing traditional retail with the Internet to revolutionize the way people shop -- CompUSA continues to provide the most detailed information about their products to customers as possible, in order for them to make the most informed purchases.

The revolutionary Retail 2.0 gives customers access to online information to research products: owner's manuals, reviews, product tutorials, pictures, installation details - whatever they need to make purchasing decisions - literally right at their fingertips inside the store.

Technology consumers spend hours shopping different stores and online retailers as well as researching online product reviews. Retail 2.0 lets them do it from the CompUSA store as if they were home and eliminates any guesswork and anxiety associated with electronics purchases.

"No other retailer has been this transparent with providing information to the consumer," said Gilbert Fiorentino, Chief Executive of Systemax Inc.'s Technology Products business, which includes CompUSA. "Regardless of whether their final purchase is made with us, we want the customer to feel good knowing they made the most educated and informed choice."

With competitors closing across the country, shoppers are faced with the temptation of closeout and liquidation deals, and can feel pressured that they must shop these disorganized sales for the best prices.

CompUSA recommends the following strategies for smart shopping during times of economic disarray:

    --  Compare prices at other area retailers and online - Often times,
        liquidation sale prices are determined by placing the item back at
        M.S.R.P and then discounting a small percentage, which is not always the
        best deal.
    --  Check the product thoroughly before bringing it home - Liquidation sales
        do not allow returns or exchanges and all sales are final no matter
        what.
    --  Beware of open box items - These "open items" can sometimes sit on
        shelves for months and may be missing vital elements such as remote
        controls or owners manuals.

About CompUSA

The CompUSA companies (www.compusa.com) serve the needs of both personal and business computer users, selling consumer electronics, computers, digital media technology and peripherals via retail stores, catalogs and Internet channels. The CompUSA companies are subsidiaries of Systemax Inc. (NYSE:SYX).

About Systemax Inc.

Systemax Inc. (http://www.systemax.com), a Fortune 1000 company, sells personal computers, computer supplies, consumer electronics and industrial products through a system of branded ecommerce web sites, direct mail catalogs, relationship marketers and retail stores in North America and Europe. It also manufacturers and sells personal computers under the Systemax and Ultra brands and develops and markets ProfitCenter Software, a web-based, on-demand application for multi-channel direct marketing companies.

 

    Source: CompUSA
Contact: For CompUSA, Miami Tilson Communications Britt Monroe, 561-998-1995 [email protected] or Toby Srebnik, 561-998-1995 [email protected]